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If your marketing does work, it’s because you must know the answers to all of these questions. Am I targeting the right audience? What defines this audience? What matters to them? What [...]

If you or your business are building an eCommerce website, an internal app, rolling out a CRM system, implementing an intranet or constructing a simple information website, then you need to know [...]

Search retargeting, this is how it works; A consumer searches for products or services on a search engine, data is collected based on their keywords, identifying them as a customer prospect, the [...]

While blogging on my own platform isn't enough, I thought I better keep myself submerged in even more things to do. Here is my fist blog on Econsultancy.

I haven't blogged on DigiToro for a month now, I have a good excuse with the early arrival of Noah Maxwell Byrne. A surprise coming five weeks early, but an amazing surprise.

Dominic Byrne and Daniel Wright talking contemporary websites, eCommerce, creating a new online market and our approach to the business challenges now and into the future.

I’m a fan of the sport of road cycling and have spent more of my leisure time in the last year or so paying particular attention to women’s professional road cycling.

In November last year I spoke with Aaron Agius, Search Marketing Expert and Director of Marketing at

From years of writing business, marketing and digital marketing plans, the evolution of my approach combined with research and academic study has resulted in a successful formula.