Marketing

There seems to be little improvement in Australia’s economic outlook since Treasury’s pessimistic mid-year budget update issued before Christmas. Australia’s economy will likely remain slow for [...]

If you have missed any of my posts on Econsultancy, here is a link to my material.

Are the top dogs of corporations finally realising that the current digital revolution has created, transformed and destroyed many a business and industry?

If you are in the online industry in some capacity, then you are aware of the ‘5th Annual Online Retailer Conference & eCommerce Expo’, being held at the Sydney convention and exhibition [...]

So what is the Internet? My answer is probably very close to your answer and the majority of the several billion people connected to it.

The IAB Australia Awards seek to recognise digital creativity that works, with results that raise standards across the online industry,

As usual, with this comic Randall Munroe of xkcd manages to raise several valid points in a humourous and engaging way. When I first read this [...]

In each industry vertical, many competitors are taking advantage of the continual emergence of new channels, platforms and touchpoints. Through these touchpoints, relationships are established [...]

Search retargeting, this is how it works; A consumer searches for products or services on a search engine, data is collected based on their keywords, identifying them as a customer prospect, the [...]

While blogging on my own platform isn't enough, I thought I better keep myself submerged in even more things to do. Here is my fist blog on Econsultancy.