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AMISummit: How does this make our customers’ lives easier?

The Australian Marketing Institute and organising committee are pleased to announce the 2014 Marketing Summit: "Signed Sealed Delivered" to be held Wednesday 28th May at Rydges [...]

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What you have to prepare for content of integrity in the age of the customer

In each industry vertical, many competitors are taking advantage of the continual emergence of new channels, platforms and touchpoints. Through these touchpoints, relationships are established [...]

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Search retargeting – the new kid on the block

Search retargeting, this is how it works; A consumer searches for products or services on a search engine, data is collected based on their keywords, identifying them as a customer prospect, the [...]

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Creating content of integrity in the age of the customer

While blogging on my own platform isn't enough, I thought I better keep myself submerged in even more things to do. Here is my fist blog on Econsultancy.